Simon Caillé began his career in a travel agency network in Paris. He was responsible for performance measurement and digital advertising. He holds a master's degree in digital marketing from the University of Bordeaux, France in 2011.
In early 2013, he decided to immigrate to Quebec and spent several years working for Parkour3 (a company born of the merger between K3 Media and Révolver 3) as a digital strategist. With a passion for discovering Quebec, he was able to specialize in several tourism accounts, working for Tourisme Laval for 4 years, Tourisme Cantons de l'Est, Tourisme îles de la Madeleine and Tourisme Gaspésie. His curiosity is tenacious and his taste for exploration leads him to think outside the box.
A gifted teacher, Simon has also given over forty training courses on online advertising products such as Google Adwords and Facebook Ads, and on measurement tools such as Google Analytics. He has also given talks for professional associations such as the Association Québécoise des Technologie (AQT), and as a lecturer at UQAM.
A fan of new challenges, Simon has been account manager and team supervisor at Dialekta since the end of 2017.